This is a red hot version of fendi's bag de jour and yes, it certainly is! i love the mini perforations on the shiny leather body. It has a retro look about it whilst still being modern and hot hot hot. Personally i couldn't carry off this bag, i think it needs a hyena model type to really do it justice. Also it could be one of those bags that look better on a shelf of a posh boutique than slung over a shoulder with jeans, but lets see, i'm looking out for one in action walking around london.